The theme for the 2015 campaign was ‘Drive less, live more’.

The campaign asked everyone to consider how they use the roads and if they can walk, cycle or use public transport instead of driving to make roads and communities safer and healthier for everyone; sustainable transport is all about protecting the planet as well as the people on it!

Once again we worked with our member firms and partnered-up with primary schools around the country to promote the road safety message to as many children and their families as possible.

Given the ‘Drive less, live more’ theme, we asked pupils to use their imaginations and show us how they’d like to get to school – and wacky was good! – by getting creative and producing a poster of themselves and their preferred transport – be it a zip wire or a shopping trolley!  The winning entry in each class taking part received a £10 voucher, and every child taking part received a reflector to help them be seen and be safe on the roads.

The schools (and cubs) taking part were:

Chapelton Primary School, Strathaven
Compton CE Primary School, Plymouth
Gilmourton Primary School, Strathaven
Glassford Primary School, Strathaven
Halterworth Primary School, Romsey
Hillcrest Primary School, Bristol
Lakenheath Community Primary School, Brandon
Lane End Primary School, Cheadle
Powell’s CE Primary School, Cirencester
Sandford Primary School, Crediton
Gilmourton Primary School, Strathaven
St Nicholas’ CE First School, Wolverhampton
West Park Primary School, Worthing
Stoke Hill Junior School, Exeter
2nd Rhiwbina Cubs, Cardiff

Drive Less Live More is the motto for Road Safety Week 2015

 

These member firms supported the campaign and visited the schools to judge the competition entries and award prizes:

Ashton KCJ, Thetford
Barcan+Kirby, Bristol
Davey Law, Cirencester
fbc Manby Bowdler, Wolverhampton
Foot Anstey LLP, Exeter
Hugh James, Cardiff
Mayo Wynne Baxter, Brighton
Moore Blatch, Southampton
Thorneycroft Solicitors, Macclesfield
Wolferstans Solicitors, Plymouth

We were thrilled that around 4,000 children – and their families – got involved in the initiative and in discussing road safety. The creativity displayed and effort expended by everyone was immense, and you can see some of the winning entries in our Road Safety Week 2015 gallery.